Aaron has an amazing attitude and passion for design, which makes easy to understand why he is a four time Adrain Award winner for his work at Best Western. Aaron's creativity combined with achiever mentality will continue to serve him well as his career progresses. I would highly recommend Aaron to any team looking for amazing talent.
Scott managed Aaron directly
CONTEXT:
Best Western Hotels & Resorts is a global hospitality network comprising over 4,700 independently owned and operated hotels in more than 100 countries and territories.
When I joined Best Western, I helped shape the consumer journey by designing the visual look and feel of all Best Western products across key touchpoints, including email, web, and mobile platforms.
I created wireframes and prototypes for the global site while creating solutions that increased revenue and conversions.
MY CONTRIBUTION:
— Created higher converting Rooms & Rates Experience utilizing new design patterns & A/B testing
— Created a new look & feel for the Best Western 2 Go mobile application
— Helped BW reach WCAG 2.1 compliance on all web touchpoints
Awards and Honors received:
— Gold Adrian Award Winner - Best Western To Go!
— Gold Adrian Award Winner - Best Western's Reservation Confirmation Emails
— Bronze Adrian Award Winner - Best Western Reward's Redemption Experience
